Category: New Media

Manager, Online Publishing

Philadelphia Public School Notebook

Category: New Media
Location: Philadelphia
State: PA
Salary: Competitive salary, cafeteria benefits plan including healthcare; generous paid time off.
Duration of Position: permanent
Work Schedule: Full Time

Description:

Our major local education news organization seeks a Manager, Online Publishing to manage and develop the Notebook website (thenotebook.org) and strengthen the Notebook’s overall online presence. This central role at the Notebook includes publishing fresh daily online content, making improvements to the website, promoting reader engagement and supporting efforts to generate online revenue.

The Notebook is the go-to source for information, news and conversation about Philadelphia schools and offers in-depth investigation, reporting and analysis of issues in Philadelphia district and charter schools. Our content reaches a broad audience, using both traditional journalism and new media tools and providing platforms for cross-constituency dialogue about how to improve schools. The Manager, Online Publishing will play a key role in the Notebook’s efforts to develop an integrated multiplatform publishing strategy that encompasses print, web, mobile applications, social media and radio.

Key responsibilities include:
• Work with staff, freelancers, and volunteers to develop a steady flow of fresh, daily online content and art. Provide editorial oversight of all of the Notebook’s online content.
• Produce eblasts and create and distribute content via Twitter, Facebook and other social media avenues.
• Work with other Notebook staff to strengthen online revenue streams from memberships, donations, advertising, and other sources.
• Oversee the maintenance of all aspects of the website and online presence.
• Develop and implement strategies to enhance online publishing; oversee development of mobile applications.
• Coordinate website marketing efforts and search engine optimization.
• Monitor and report on online readership and engagement. Work with editorial and development staff on strategies for expanding readership and engagement.
• Provide training and technical support to Notebook staff on development of online content.
• Supervise design and technical consultants, interns, volunteers, freelance bloggers, and proofreaders.

Experience:

- Experience managing websites, both front-end and back-end.
- A strong journalism background, including excellent writing and editorial skills.
- Entrepreneurial, creative, and passionate about public interest journalism.
- Experience with online revenue generation.
- Online marketing skills and knowledge of SEO best practices.
- Knowledge of html, content management systems. Knowledge of Drupal a plus.
- Knowledge of Photoshop, Illustrator and video, audio editing experience a plus.
- Experience managing website redesign projects or implementation of new technologies preferred.
- Excellent technology skills and ability to provide support on technology questions to staff.
- Interest in urban public education issues.
- Good people skills; supervisory experience and experience managing consultants.
- Ability to work independently and function as part of a small staff team, making decisions collaboratively.

How To Apply:

Email resume and one-page letter of interest with salary requirements by 8/10/12 to pauls@thenotebook.org.

Deadline To Apply: Aug. 10, 2012

Email: pauls@thenotebook.org

Web site: http://www.thenotebook.org/

Posted: 07/13/2012 - 03:46 p.m.
Modified: 07/13/2012 - 04:25 p.m.

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